IxDA: The Art & Science of Seductive Interactions

This week I attended an event: “The Art & Science of Seductive Interactions”.

This presentation by Stephen P. Anderson took a closer look at what we know about people and what qualities or motivations affect their behaviors. For example, we know people are curious, self-centered, like challenges and are highly visual thinkers — just to name a few.

By keeping these motivations in mind, we can create features that generate more interest in the website and result in greater user interaction.

Highlights from this lecture are available at www.slideshare.net. This event was held by Seattle IxDA.